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RT Book, Whole SR Print DC OPAC T1 Data analytics in marketing, entrepreneurship, and innovation T2 Data analytics applications T2 An Auerbach book A1 Kehal, Mounir A1 El Alfy, Shahira YR 2021 FD 2021 VO : hbk SP ix, 181 p. K1 Business intelligence -- Data processing K1 Marketing -- Data processing K1 Entrepreneurship -- Data processing ED 1st ed PB CRC Press PP Boca Raton, Fla. SN 9780367184834 LA eng CL DC23:658.40330285 NO Includes bibliographical references and index NO 書誌ID=BB10182349; NCID=BC18917137; LK [OPAC]https://lib.kitasato-u.ac.jp/opac/opac_details/?lang=0&amode=11&bibid=BB10182349 LK OL 30